How Salestream Uses Its Own Magic: Finding Early Stage Founders in Need of Outreach Scaling

Oct 15, 2023

Photo by Annie Spratt on Unsplash

In the world of startups, there's a saying: "eat your own dog food." It means that if you believe in your product, you should be its first and most enthusiastic user. At Salestream, we don't just preach the power of automated prospecting and personalized outreach – we practice it. Here's a behind-the-scenes look at how Salestream uses its own platform to connect with early-stage founders who are looking to scale their outreach efforts.

Identifying the right customers. For any business, the key to successful outreach is targeting the right audience. For Salestream, that audience is early-stage founders. These are entrepreneurs who have a viable product or service but might be struggling to get their message in front of the right people. They're passionate, driven, and in need of effective tools to help them scale.

Creating a Customer Profile. Using our platform, we set specific criteria to identify these founders. We look for people with the title Founder or Co-Founder. For the target country, we set it as United States, though you can set it to any country you like. Under the Keywords section, we often use keywords such as YC or Techstars, to target founders in accelerator programs.

Crafting the Perfect Message. We understand the challenges and aspirations of early-stage founders because we've been there. Using Salestream, we craft personalized messages that resonate with their journey. Our messages aren't just about selling a tool; they're about giving valuable time back to busy founders and salespeople by automating outreach efforts.

Automating the Outreach. With our criteria set and messages crafted, we let Salestream do what it does best: automate the outreach. The platform scours the web, leveraging its vast database and algorithms to find founders who fit our criteria. Once identified, Salestream sends out our personalized messages.

Engaging and Building Relationships. While automation is our strength, we believe in the power of human connection. Once we get a response from founders, our team engages with them personally. We listen to their challenges, share our own experiences, and discuss how Salestream can be a game-changer for their outreach efforts.

At Salestream, we're not just providers; we're users. We believe in the power of our platform, and we use it daily to connect with those who can benefit from it the most. By targeting early-stage founders, we're not just growing our user base; we're helping passionate entrepreneurs scale their dreams. If you're an early-stage founder looking to amplify your outreach, know that with Salestream, you're choosing a partner that understands and believes in your journey.